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U.S. Department of Health and Human Services Department of Health and Human Services
Substance Abuse and Mental Health Services Administration

Substance Abuse & Mental Health Services Administration

Last Updated: 8/15/2012

SAMHSA’s Resource Center to Promote Acceptance,
Dignity and Social Inclusion Associated with
Mental Health (ADS Center)


Resource Organizations

Don't Be Sidelined
The Don't Be Sidelined campaign seeks to raise awareness of mental health issues throughout Nebraska. Led by The Kim Foundation and through the support and joint efforts of other organizations such as the Nebraska State Suicide Prevention Coalition, National Alliance on Mental Illness Nebraska, and Catholic Charities of the Archdiocese of Omaha, the Don't Be Sidelined campaign has been active in raising awareness and educating individuals. The campaign ran a radio ad throughout the football and basketball seasons about mental health, encouraging individuals to seek support. They have also done a print ad and exhibit where mental health information was provided. The campaign Web site highlights the commonness of mental health problems and how they have the potential to impact anyone's life. It also provides basic information on different types of mental disorders and guidance on how to find support for a mental disorder.

Brandon Marshall's Project Borderline
Professional NFL football player, Brandon Marshall, struggled with borderline personality disorder (BPD) and has learned how to manage his mental disorders effectively through intensive treatment therapy. After deciding to go public about his BPD, he created a foundation to help others achieve recovery the way he has. The focus of Project Borderline has been to raise awareness and educate people about BPD, recovery, and mental health resources, and to counter the negative and harmful attitudes and beliefs that many have about mental disorders.

The Institute for the Study of Youth Sports at Michigan State University
The focus of this Institute is to change youth sports in ways that further benefit the physical, psychological, and social aspects of youth sports participants' lives through leadership, scholarship, and outreach. Some of the Institute's main goals include eliminating myths and improving positive health behaviors in youth sports, developing quality coaches and youth sports leaders, and promoting a message that places child development over winning.

The Herren Project
The Herren Project is a foundation created by Chris Herren, a former National Basketball Association basketball player, to help people and families working to address substance use disorders. Herren's own lived experience with a substance use disorder and working to recover and refocus his life has helped motivate him to educate others who are at risk and those individuals who are starting their recovery journeys. The Herren Project sponsors various youth-focused speaking engagements, educational forums, scholarships for basketball training, and help for people seeking assistance in recovery.

This University of Tennessee-Knoxville program is for student-athletes. It provides nutritional information and educational information on eating disorders and other mental health issues experienced by young women. Team ENHANCE also provides various services that promote students' well-being such as support groups, individual and family therapy, and referral to treatment as needed. Student-athletes are able to seek support through this program from expert professionals while confidentiality is strictly maintained. This university-based program can serve as a model for other universities interested in developing programs to meet the mental health needs of student-athletes.

American Psychological Association Division Exercise and Sport Psychology
The Exercise and Sport Psychology Division of the American Psychological Association (APA) connects exercise and sport scientists, psychologists, and other APA members with a psychology interest within sport and exercise. This Division's Sport, Exercise, and Performance Psychology journal publishes research in various areas of sport, exercise, and performance psychology.

Association for Applied Sport Psychology
The Association for Applied Sport Psychology (AASP) is an international professional organization that promotes the science and practice of sport and exercise psychology. The AASP works to provide services to athletes, coaches, teams, and parents and to educate people about the psychological side to sports. Some common psychological skills addressed are anxiety/energy management, attention/concentration control, self-talk, and communication.

NFL Life Line
The NFL Life Line is a confidential and secure resource available 24/7 for current and former National Football League (NFL) players, coaches, staff, and family members to call. It provides individuals in crisis with support from trained counselors who help them address personal and emotional challenges. The NFL Life Line Web site includes brief videos of encouragement from current and former NFL players, crisis resources, and a section that outlines various signs and symptoms that indicate when additional support is needed. Through contributions from other agencies such as the Substance Abuse and Mental Health Services Administration and the National Action Alliance for Suicide Prevention, the NFL Life Line has worked to reduce emotional distress, suicide ideation, and many of the specific issues experienced by many through a career in professional football.

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This Web site was developed under contract with the Office of Consumer Affairs in SAMHSA’s Center for Mental Health Services. The views, opinions, and content provided on this Web site do not necessarily reflect the views, opinions, or policies of SAMHSA or HHS. The resources listed in this Web site are not all-inclusive and inclusion on this Web site does not constitute an endorsement by SAMHSA or HHS.